English

10260 MARKETING -
LEVEL: Associate's Degree, TYYÇ: Level 5, EQF-LLL: Level 5, QF-EHEA: Short Cycle

Level of Contribution from 0 to 5* Level of Contribution Existence of Contribution (Relation)
Course-Programe LOs Relations
Compulsory Course Units
No Name of the Course Unit Programme Learning Outcomes
1234567891011121314151617181920212223242526272829303132T%
1 E-COMMERCE133133342355343523232112233244549458.75
2 GENERAL ECONOMY5443445443455454454454344544454313383.13
3 GENERAL BUSINESS443142142111344132343321333322228150.63
4 GENERAL ACCOUNTING4432323355223422335532333324334410263.75
5 GENERAL LAW343323232222324232344335233422339156.88
6 MATHEMATICS532112324333232311322111112222216741.88
7 STATISTICS334024445312311212311211300000226138.13
8 ATATÜRK'S PRINCIPLES AND REVOLUTION HISTORY-I231221121111211121222333233211115534.38
9 ATATÜRK'S PRINCIPLES AND REVOLUTION HISTORY-II222111111111111111113323232211114729.38
10 COMMERCIAL MATHEMATICS321115525311111111511111111111115433.75
11 INTERNATIONAL MARKETING4453544522224542434443433444445311773.13
12 INFORMATION TECHNOLOGY-I3443343444543544333345453443444412175.63
13 INFORMATION TECHNOLOGY-II3221255255251335224354453541534410968.13
14 ENTREPRENEURSHIP3551432511315532343445344543544411270.00
15 ENGLISH-I232532232211222222225443453122338351.88
16 ENGLISH-II132522111111121111215532331132426540.63
17 PRINCIPLES OF MARKETING-I3531532521115542453533333331555510766.88
18 PRINCIPLES OF MARKETING-II3531532521115542453233333331555510465.00
19 RETAIL MANAGEMENT3441444432443444444444445543443412075.00
20 SERVICE MARKETING343133241121444134332352354344339559.38
21 MARKETING RESEARCH STUDIES5552555555554112113344435555113511873.75
22 SUPPLY CHAIN MANAGEMENT444345050000332432444433344433559961.88
23 FIELD SALES PLANNING3451554523335544555434334544444512779.38
24 ADVERTISING AND ADVERTISING CAMPAIGNS1543442414545444545445454544555413081.25
25 GRAND AND GRAND MANAGEMENT252132231142434311124211542133458251.25
26 CONSUMER BEHAVIOR4551522511435554115321114521444510163.13
27 SALES MANAGEMENT3452552434215551555033345552553511974.38
28 PROFESSIONAL ENGLISH-I4544545544545545445544545454454514389.38
29 PROFESSIONAL ENGLISH-II4554455554445455454545544455454514590.63
30 SOCIAL RESPONSIBILITY AND ETHICS233242022222231144333553445522259257.50
31 TURKISH LANGUAGE-I222222232222342122213543543322228050.00
32 TURKISH LANGUAGE-II232232121111322131113533454233337647.50
33 WORK PLACEMENT-I4555555555535553555245555555552514892.50
34 WORK PLACEMENT-II1001002000000000000201100000001095.63
35 WORK PLACEMENT-III10020010010100000102010000000110127.50
Related number of course units / 353533333433333333323332333333333333343334333534333332323232333533--
Level of contribution1021261107211310893120868285791131141018594951109911011610410011412611090106106112118--
*Level of Contribution (0-5): Empty-Null (0), 1- Very Low, 2- Low, 3- Medium, 4- High, 5- Very High
Programme Elective Course Units
No Name of the Course Unit Programme Learning Outcomes
1234567891011121314151617181920212223242526272829303132T%
1 CUSTOMER RELATIONSHIP MANAGEMENT155141141132454212112121455444258855.00
2 NEW MARKETING STRATEGIES354353251442433341124443423211349760.63
Related number of course units / 222222222222222222222222222222222--
Level of contribution410949439257488755323656487865559--
*Level of Contribution (0-5): Empty-Null (0), 1- Very Low, 2- Low, 3- Medium, 4- High, 5- Very High
EBS : İstanbul Aydın Üniversitesi Eğitim Öğretim Bilgi Sistemi İstanbul Aydın Üniversitesi AKTS Bilgi Paketi AKTS Bilgi Paketi ECTS Information Package Avrupa Kredi Transfer Sistemi (AKTS/ECTS), Avrupa Yükseköğretim Alanı (Bologna Süreci) hedeflerini destekleyen iş yükü ve öğrenme çıktılarına dayalı öğrenci/öğrenme merkezli öğretme ve öğrenme yaklaşımı çerçevesinde yükseköğretimde uluslarası saydamlığı arttırmak ve öğrenci hareketliliği ile öğrencilerin yurtdışında gördükleri öğrenimleri kendi ülkelerinde tanınmasını kolaylaştırmak amacıyla Avrupa Komisyonu tarafından 1989 yılında Erasmus Programı (günümüzde Yaşam Boyu Öğrenme Programı) kapsamında geliştirilmiş ve Avrupa ülkeleri tarafından yaygın olarak kabul görmüş bir kredi sistemidir. AKTS, aynı zamanda, yükseköğretim kurumlarına, öğretim programları ve ders içeriklerinin iş yüküne bağlı olarak kolay anlaşılabilir bir yapıda tasarlanması, uygulanması, gözden geçirilmesi, iyileştirilmesi ve bu sayede yükseköğretim programlarının kalitesinin geliştirilmesine ve kalite güvencesine önemli katkı sağlayan bir sistematik yaklaşım sunmaktadır. ETIS : İstanbul Aydın University Education & Training System Istanbul Aydin University ECTS Information Package ECTS Information Package European Credit Transfer and Accumulation System (ECTS) which was introduced by the European Council in 1989, within the framework of Erasmus, now part of the Life Long Learning Programme, is a student-centered credit system based on the student workload required to achieve the objectives of a programme specified in terms of learning outcomes and competences to be acquired. The implementation of ECTS has, since its introduction, has been found wide acceptance in the higher education systems across the European Countries and become a credit system and an indispensable tool supporting major aims of the Bologna Process and, thus, of European Higher Education Area as it makes teaching and learning in higher education more transparent across Europe and facilitates the recognition of all studies. The system allows for the transfer of learning experiences between different institutions, greater student mobility and more flexible routes to gain degrees. It also offers a systematic approach to curriculum design as well as quality assessment and improvement and, thus, quality assurance.