English

07020 PUBLIC RELATIONS and PUBLICITY -
LEVEL: Bachelor's Degree, TYYÇ: Level 6, EQF-LLL: Level 6, QF-EHEA: First Cycle
  Upon successful completion of the program designed in accordance with the aims and objectives of the program and the program learning outcomes in terms of knowledge, skills and competencies given below, students/learners will be able to:

PROGRAMME LEARNING OUTCOMES
KNOWLEDGE
(Described in terms of theoretical and factual knowledge) Percentage of Success
1 Possess adequate knowledge about public relations. %83.25
2 Distinguish theoretical informations about PR and communication science %81.50
3 Analyze literature and operate databases and other resources to improve them level. %83.75
4 Analyze complicated communication problems %78.00
5 Solve complicated communication problems %78.00
6 Estimate written and spoken informations by solving suggestions about communication problems. %78.00
SKILLS
(Described in terms of cognitive and practical skills) Percentage of Success
1 Interpret data by using information and skills based on PR. %82.75
2 Use advanced theoretical and applied informations based on PR. %82.00
3 Create and develop creative solutions based on researches and evidences. %82.00
4 Match modern techniques and tools for communication applications. %83.25
5 Use computer %82.75
6 Appraise an advanced study related to them field independently. %83.25
PERSONAL & OCCUPATIONAL COMPETENCES IN TERMS OF EACH OF THE FOLLOWING GROUPS
Autonomy & Responsibility Percentage of Success
1 Work effectively as an individual in multi-disciplinary teams. %82.25
2 Complete a started job and generate solutions on probable complex problems. %82.50
3 Appraise an advanced study related to them field independently. %82.50
4 Undertake responsibility individually or as a member of a team to solve complicated problems that are confronted and not to be suggested. %82.50
Learning to Learn Percentage of Success
1 Classify the importance of lifelong learning %82.25
2 Review literature and use databases and other resources to improve their level. %81.50
3 Follow developments on science and technology and constantly update themself. %82.00
4 Criticize them advanced information . %82.00
Communication & Social Percentage of Success
1 Communicate through written and spoken Turkish language fluently. %81.75
2 Arrange written and spoken informations by giving suggestions about communication problems. %81.25
3 Evolve projects and activities for their social environment. %82.75
Occupational and/or Vocational Percentage of Success
1 Aware of professional and ethical responsibility. %82.00
2 Aware of project management, company activities and communication applications and legal situations %82.75
3 Know the effects of communication activities nationally and globally. %82.50
4 Aware of social security and protecting environment. %82.50
5 Develop several projects for PR field and applies effectively. %82.50
6 Involve responsible employees in the project. %82.50
7 Plan and manage job activities. %82.50
EBS : İstanbul Aydın Üniversitesi Eğitim Öğretim Bilgi Sistemi İstanbul Aydın Üniversitesi AKTS Bilgi Paketi AKTS Bilgi Paketi ECTS Information Package Avrupa Kredi Transfer Sistemi (AKTS/ECTS), Avrupa Yükseköğretim Alanı (Bologna Süreci) hedeflerini destekleyen iş yükü ve öğrenme çıktılarına dayalı öğrenci/öğrenme merkezli öğretme ve öğrenme yaklaşımı çerçevesinde yükseköğretimde uluslarası saydamlığı arttırmak ve öğrenci hareketliliği ile öğrencilerin yurtdışında gördükleri öğrenimleri kendi ülkelerinde tanınmasını kolaylaştırmak amacıyla Avrupa Komisyonu tarafından 1989 yılında Erasmus Programı (günümüzde Yaşam Boyu Öğrenme Programı) kapsamında geliştirilmiş ve Avrupa ülkeleri tarafından yaygın olarak kabul görmüş bir kredi sistemidir. AKTS, aynı zamanda, yükseköğretim kurumlarına, öğretim programları ve ders içeriklerinin iş yüküne bağlı olarak kolay anlaşılabilir bir yapıda tasarlanması, uygulanması, gözden geçirilmesi, iyileştirilmesi ve bu sayede yükseköğretim programlarının kalitesinin geliştirilmesine ve kalite güvencesine önemli katkı sağlayan bir sistematik yaklaşım sunmaktadır. ETIS : İstanbul Aydın University Education & Training System Istanbul Aydin University ECTS Information Package ECTS Information Package European Credit Transfer and Accumulation System (ECTS) which was introduced by the European Council in 1989, within the framework of Erasmus, now part of the Life Long Learning Programme, is a student-centered credit system based on the student workload required to achieve the objectives of a programme specified in terms of learning outcomes and competences to be acquired. The implementation of ECTS has, since its introduction, has been found wide acceptance in the higher education systems across the European Countries and become a credit system and an indispensable tool supporting major aims of the Bologna Process and, thus, of European Higher Education Area as it makes teaching and learning in higher education more transparent across Europe and facilitates the recognition of all studies. The system allows for the transfer of learning experiences between different institutions, greater student mobility and more flexible routes to gain degrees. It also offers a systematic approach to curriculum design as well as quality assessment and improvement and, thus, quality assurance.