English

12140 PUBLIC RELATIONS and PUBLICITY - Programmes With Thesis
LEVEL: Master's Degree, TYYÇ: Level 7, EQF-LLL: Level 7, QF-EHEA: Second Cycle


Level of Contribution from 0 to 5* Level of Contribution Existence of Contribution (Relation)
PROGRAMME LEARNING OUTCOMES
KNOWLEDGE Aim Objectives
(Described in terms of theoretical and factual knowledge) 1234123456
1 Have adequate basic knowledge about public relations.XXXXXXXXXX
2 Have theoretical informations about PR and communication scienceXXXXXXXXXX
3 Determine complicated communication problemsXXXXXXXXX
4 Solve complicated communication problemsXXXXXXXXX
5 Give written and spoken informations with solving suggestions about communication problems.XXXXXXXXXX
SKILLS Aim Objectives
(Described in terms of cognitive and practical skills) 1234123456
1 Interpret data by using information and skills based on PR.XXXXXXXXXX
2 Use advanced theoretical and applied informations based on PR.XXXXXXXXXX
3 Develop creative solutions based on researches and evidences.XXXXXXXXXX
4 Select modern techniques and tools for communication applications.XXXXXXXXXX
5 Know properties of mass media and uses them effectively.XXXXXXXXXX
6 carrie out an advanced study relating to his/her field independently.XXXXXXXXXX
PERSONAL & OCCUPATIONAL COMPETENCES IN TERMS OF EACH OF THE FOLLOWING GROUPS Aim Objectives
Autonomy & Responsibility 1234123456
1 Work effectively as an individual in multi-disciplinary teams.XXXXXXXXXX
2 Complete a started job and generate solutions on probable complex problems.XXXXXXXXXX
3 Carry out an advanced study relating to his/her field independentlyXXXXXXXXXX
4 Undertake responsibility individually or as a member of a team to solve complicated problems that are confronted and not to be suggested.XXXXXXXXXX
Learning to Learn 1234123456
1 Know the importance of lifelong learningXXXXXXXXXX
2 Review literature and uses databases and other resources to improve his/her level.XXXXXXXXXX
3 Follow developments on science and technology and constantly update himself/herself.XXXXXXXXXX
4 Criticize his/her advanced information .XXXXXXXXX
Communication & Social 1234123456
1 Have at least one foreign language to communicate his/her collegues.XXXXXXXXXX
2 Give written and spoken information with solving suggstions about communication problems.XXXXXXXXX
3 Evolve projects and activities for his/her social environment.XXXXXXXXXX
Occupational and/or Vocational 1234123456
1 Are aware of professional and ethical responsibility.XXXXXXXXXX
2 Are aware of project management, company activities and communication applications' legal situationsXXXXXXXXXX
3 Know the effects of communication activities national and globally.XXXXXXXXX
4 Develope several projects for PR field and applies effectively.XXXXXXXXXX
EBS : İstanbul Aydın Üniversitesi Eğitim Öğretim Bilgi Sistemi İstanbul Aydın Üniversitesi AKTS Bilgi Paketi AKTS Bilgi Paketi ECTS Information Package Avrupa Kredi Transfer Sistemi (AKTS/ECTS), Avrupa Yükseköğretim Alanı (Bologna Süreci) hedeflerini destekleyen iş yükü ve öğrenme çıktılarına dayalı öğrenci/öğrenme merkezli öğretme ve öğrenme yaklaşımı çerçevesinde yükseköğretimde uluslarası saydamlığı arttırmak ve öğrenci hareketliliği ile öğrencilerin yurtdışında gördükleri öğrenimleri kendi ülkelerinde tanınmasını kolaylaştırmak amacıyla Avrupa Komisyonu tarafından 1989 yılında Erasmus Programı (günümüzde Yaşam Boyu Öğrenme Programı) kapsamında geliştirilmiş ve Avrupa ülkeleri tarafından yaygın olarak kabul görmüş bir kredi sistemidir. AKTS, aynı zamanda, yükseköğretim kurumlarına, öğretim programları ve ders içeriklerinin iş yüküne bağlı olarak kolay anlaşılabilir bir yapıda tasarlanması, uygulanması, gözden geçirilmesi, iyileştirilmesi ve bu sayede yükseköğretim programlarının kalitesinin geliştirilmesine ve kalite güvencesine önemli katkı sağlayan bir sistematik yaklaşım sunmaktadır. ETIS : İstanbul Aydın University Education & Training System Istanbul Aydin University ECTS Information Package ECTS Information Package European Credit Transfer and Accumulation System (ECTS) which was introduced by the European Council in 1989, within the framework of Erasmus, now part of the Life Long Learning Programme, is a student-centered credit system based on the student workload required to achieve the objectives of a programme specified in terms of learning outcomes and competences to be acquired. The implementation of ECTS has, since its introduction, has been found wide acceptance in the higher education systems across the European Countries and become a credit system and an indispensable tool supporting major aims of the Bologna Process and, thus, of European Higher Education Area as it makes teaching and learning in higher education more transparent across Europe and facilitates the recognition of all studies. The system allows for the transfer of learning experiences between different institutions, greater student mobility and more flexible routes to gain degrees. It also offers a systematic approach to curriculum design as well as quality assessment and improvement and, thus, quality assurance.